The Marketing Clarity Report gives you the edge over big business by utilizing their tools. This is fully customized, tailored to your specific business in your specific market and generated specifically for your business.
- THE MARKETING CLARITY REPORT—AT ITS CORE
- WHAT ARE THE BENEFITS OF THE MARKETING CLARITY REPORT?
- MARKETING CLARITY: WHAT'S INCLUDED
- MARKETING CLARITY: WHAT TO EXPECT
- MARKETING CLARITY: THE DATA
- MARKETING CLARITY: THE STRATEGY
- MARKETING CLARITY: THE CONTENT
For years, the Local Business Institute has worked to level the playing field between small, local business and big, corporate players. We have done this through national and local policy, the Buy Local and now Live Local Movement, marketing and education on the benefits of buying locally. Working in collaboration with others both nationally and in communities, we have used these tools and more to seek a more fair marketplace that doesn’t always favor the big corporations. Now we have a new tool in our toolbox and so do you.
Introducing Marketing Clarity
Isn’t that what we all want—Clear, data-driven and laser focused messaging to attract our ideal customer? Through advanced AI and a sophisticated program, we can bring big business tools to your small business. The Intelligence Report is a four-step process: Foundational Findings, Analysis & Strategy, Selling to Your Customers and Background Data. These four steps deliver a complete package to you that big business has been using for years but has previously been too costly for small, local business.
With this customer and market intellignece, you can harness the power of Geofencing with the Advanced Intelligence Report. Geofencing puts you directly in front of your customer base with a compelling marketing program you create. Order your report now.
Marketing Clarity isn’t just a marketing tool, it’s a business growth accelerator.
1. Customized, In-Depth Market Analysis: The report provides a detailed, tailored analysis specific to your business and market. This includes customer profiles, market dynamics, and competitor analysis customized to your business and industry.
2. Actionable, Multi-Channel Marketing Strategy: It outlines a comprehensive 12-month marketing strategy covering digital marketing, local SEO, traditional marketing, and community engagement. This gives the business owner a clear roadmap for implementing effective marketing tactics across multiple channels.
3. Data-Driven Insights: The report offers deep insights into the target market, customer behaviors, and emerging trends, empowering the business to make informed, data-driven decisions about marketing efforts and business strategy.
4. Cost-Effective Alternative to High-End Consulting: This report provides the depth and quality of analysis typically offered by expensive marketing agencies, but at a fraction of the cost. It’s an affordable way for small businesses to access professional-level marketing insights.
5. Growth Acceleration Tool: More than just a marketing report, this document serves as a business growth accelerator. It identifies specific opportunities for expansion, customer acquisition, and sales increase, providing a clear path to scaling the small business in a competitive market.
These unique benefits position the Marketing Clarity Intelligence Report as a valuable tool for small business owners looking to enhance their marketing efforts and drive business growth in a targeted, data-driven manner.
Foundational Findings
Customer Profile & Key Customer Challenges
At a Glance
Top 10 Opportunities
Market Opportunities & Dynamics
About Your Customers & Market
Customers’ Concerns & Values
What Customers Want
Customers’ Top 5 Personal Fears
Top 10 Benefits & Features
Analysis & Strategy
10 Emerging Trends
10 Competitors in Your Market
Comparison to Competitors
Marketing Strategy
Marketing Strategy: Implementation Plan
Selling to Your Customers
Top 10 Marketing Points
Effective Key Phrases for Marketing
Collateral Materials: Blog 1
Collateral Materials: Blog 2
Collateral Materials: 5 Social Media Posts
Collateral Materials: Blog Introductory Email
Collateral Materials: Followup Email
Background Data
Customer Profile
- Deep customer insights instead of surface-level assumptions.
- Clear competitive differentiation.
- Data-driven decision making.
- Laser-focused marketing strategies.
- Personalized customer engagement.
- Targeted marketing to ideal customer profiles, increasing quality leads.
- Actionable insights, saving valuable time on strategy development.
- Time-efficient marketing planning—escaping endless trial and error.
The Marketing Clarity process starts with what you think you know about your customers and market. We then grow this information exponentially in depth and understanding, creating a purchasing, psychographic, habit and behavior profile of the customer you seek. This step also analyses your market and competitors strength and weaknesses. In itself, the data is interesting but its use is to create a strategy for your marketing.
Marketing Clarity isn’t just market research, it’s your competitive edge distilled.
Using the in-depth data profile created for your specific customer and market, we build a marketing strategy specifically for you. This gives you not only next steps but the why and how of a strategy based on your data. Getting more customers is not a strategy, it’s a goal. The Marketing Clarity Strategy informs you on how you’re going to reach your goal. Strategy without action is just a binder on the shelf. Your Marketing Clarity Strategy is used to create carefully crafted content for your marketing.
Marketing Clarity isn’t just a marketing strategy, it’s your path to industry leadership.
Most of us agonize over the right words and images in our marketing messages, hoping what we say hits home with potential customers. But now you have an immense amount of intelligence at our fingertips and an understanding of what motivates someone to become a customer. Still, applying this analysis to actual words is a daunting task. You could spend hours attempting this but we give you those hours back by producing content for you. Using your specific Data and Strategy, we deliver specific messaging that speaks to your precise customer. From blogs to social media posts, ads to videos, Marketing Clarity delivers intelligence-based content for you to use immediately. You’ll be ready to employ these assets in your marketing with proven precision.